ISBA

22 www.theisba.org.uk KEYNOTE ADDRESS Joe specialises in global macroeconomics, business environmental analysis, strategic thinking and management development. He teaches across the full range of the school’s portfolio including the full-time and executive MBA, general and customised management programmes. He is the longest serving member of the School of Management’s executive board. He also holds visiting professorial appointments at various universities in Germany, Belgium, Austria, the Netherlands, Hungary, the USA and Ghana. Joe has published 19 research and subject-based books and more than 200 academic and practitioner journal articles. His research encompasses analysis of business developments in a changing world in terms of the macroeconomy, the role of government, the impact of technology, societal and demographic trends. He is a frequent contributor to a wide range of national and international conferences and is a consultant to a number of UK and international companies in the areas of strategy and business environmental analysis, strategy formulation and management development. He has also acted as a consultant to several central government departments and public sector organisations. Professor Joe Nellis is professor of global economy and deputy dean, School of Management, Cranfield University. Professor Joe Nellis