Potato Review

Change programme and strategy 2021–2026 Growing British agriculture and horticulture We have listened carefully to our levy payers, and we will now embark on major change at AHDB. Our new change and strategy programme puts farmers and growers at the heart of what we do, and we want to hear from you. Together we can make the most of the opportunities which lie ahead for British food and farming Nicholas Saphir, AHDB Chair Find out more and have your say at ahdb.org.uk/strategy Change at a glance Focus on cost savings Modern levy collection 5-year ballot Strategy at a glance Improving performance , profitability and costs Flying the flag for British produce at home and overseas Evidence and data at the heart of what we do